Saturday, April 3, 2010

Google leverages Predictive Analytics

Predictive Analytics

Google has applied the methods successfully across its enterprise. Netflix keeps users' queues packed through it. Pandora is reinventing the radio with it.

Before Google, internet search was sorting through 1,000 items. Google simplified internet search to the 3 most likely to match a user's need. Google beat Dogpile and Yahoo by applying predictive analytics.

Recommendation engines will improve online stores by turning searching into finding and in return improve the company's profit.

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Chad is dedicated to bringing technology to the customer for an improved experience as well to increase the company's profits and competitiveness.